Shinpei Kashihara Artwork for adidas Brand Center
Miyashita Park, Tokyo, adidas
For the adidas END PLASTIC WASTE initiative, Empire Artist Shinpei Kashihara created artwork for adidas Japan's first Sustainability Area.
Opening first on July 28th in the adidas Brand Center RAYARD MIYASHITA PARK, adidas Japan’s largest store, guests upon entering will be greeted by large banners on the 1st and 2nd floors. Designed by single-stroke painter NANDE (Naoyuki Nande) Shinpei Kashihara directed the project with the idea that “Human beings, nature, and society can all be connected with a single stroke.” This design, combining the motifs that symbolize Tokyo, Sports, and the adidas logo, forms a new gateway to Shibuya, Tokyo.
The sustainability area was beautifully decorated by a mural designed by Shinpei Kashihara with Chikako Kai of the creative team Ron Topas Creative Lab. Championing the END PLASTIC WASTE message, the team incorporated recycled polyester and fabrics in their designs.
Kashihara and the team also designed limited edition t-shirts which will be on sale to commemorate the opening of the store.
For the next opening in late August, the team is producing additional artwork for the adidas Originals Corner on the 2nd floor.
Shinpei Kashihara and Empire Artists are proud to work with adidas as a leader in producing global sports brand events.